
Google Pixel On Tour

Our Approach
Google didn’t want a billboard; it wanted believers. So we brought the Pixel 9 Pro XL and its new Gemini / Gemini Live AI to three of the year’s most-watched moments—basketball, prestige TV, and the desert’s biggest music festival—by building premium spaces that felt native to each scene.
From Gemini / Gemini Live tech integrations and private gifting suites to photo moments (captured on Pixel 9s of course!), each event featured tailored programming and curated spaces designed for social sharing and self capture in a way that was unmistakably Google.

The Power of Pixel in Your Hands
This tour featured three exclusive yet shareable lounges and gifting suites for celebrities, influencers, and creators to connect –and fall in love with–Google’s premium devices and tech.
Each space was thoughtfully crafted to highlight either sport, culture, or music in a way that felt uniquely Google.
Take a look:

PIXEL PLAYERS LOUNGE // NBA ALL-STAR WEEKEND
Just blocks away from the NBA Fan Fest, our premium lounge experience treated guests to a photo-worthy entry moment, YouTube DJ booth, Gemini Live-inspired molecular mixology bar, and multiple lounging vignettes that artistically integrated basketball-inspired elements with Google iconography and capabilities.
In the second floor lounge, we hosted Google Pixel’s partners at The Female Quotient for a thought-provoking panel, hosted an All-Star Game viewing party, and invited VVIP guests into an ultra-exclusive gifting suite where they received their own Pixel 9 Pro XL.

JET-SETTERS SUITE // THE WHITE LOTUS S3
As Westlake Village Four Seasons was fully transformed into a Thailand-inspired White Lotus Wellness Retreat we reimagined a conference room space as a premium lounge where The White Lotus’ esteemed clientele (namely influencers + VIPs) took the Pixel 9 Pro XL for a spin through travel-themed engagements and photo moments.

PIXEL SPRINGS // COACHELLA
Our premium experience reimagined the typical Coachella retreat, providing enhanced versions of the comforts festival goers actually want within a lush and lively space that integrated Google Pixel and Gemini tech in exciting, unexpected ways.
Gemini Live AI powered a make-your-own-slushie bar and accessorization station, Pixel Partners Evan Ross Katz and Michelle Zauner of Japanese Breakfast provided star-powered programming.
